We provide verbal communication and comprehension, writing and/or translation skills assessments for job applicants and bilingual employees in Spanish and/or English.
Bilingual Training
Bilingual employees who interact with Spanish-speaking customers must be able to communicate in professional "Business Spanish" as well as understand the cultural and geo-demographic diversity of Hispanics in the US. Unfortunately, many companies in the US train their bilingual personnel in English and then require their employees to "go say that in Spanish". Without appropriate in-language training in the specialized vocabulary of your industry these employees are at a disadvantage in communicating with your customers.
Our instructor-led and E-Learning seminars teach participants how to correctly use business vocabulary in a variety of business conversations and can be customized according to each client's objectives.
Reduced call duration, improved customer service and fewer hand-offs of calls to supervisors are some of the benefits our clients have benefited from our seminars.
Click here for a complete listing of our bilingual and Spanish-language
Translations, Editing and Proofreading
We translate and edit a wide variety of Spanish language business communication material including customer service and collection letters, websites, marketing collateral, training manuals, call center scripts, VRU scripts, sweepstakes rules, contracts, etc. Our specialty areas of expertise are translating consumer credit and financial services documents.
To provide the most objectivity in the translation and editing process our fee structure is based on per word translated. This assists our clients in planning and budgeting and ensures an accurate, high quality translation. (Top)
Call Center Certification Programs
Our certification process assesses, trains, tests and certifies call center and face-to-face representatives to ensure they are fluent in "Business Spanish" communication and provides the necessary skills to support paying bilingual premiums. The three certification levels we provide are: Verbal, Writing and Translation Skills.
Spanish Language Call Quality Monitoring
Our bilingual professionals listen to live or recorded Spanish-language calls handled by the client’s call center representatives to assess the quality, accuracy and effectiveness of Spanish-language communication with the client’s customers and compare these to Best Practices. We complete and submit a report of findings identifying opportunities for improvement in the telephone skill sets of the call center representatives. This report provides information to management to ensure compliance, give feedback to employees and identify training opportunities for bilingual staff.
Hispanic Cultural Awareness Seminars
Provide your team with a better understanding of the culture and the geo-demographic diversity of US Hispanics by:
- improving the understanding of the Hispanic culture for those who interact with Spanish-speaking customers;
- increasing the appreciation of Spanish-speaking people, their roots, traditions, history, cultures and language; and
- becoming more aware of how the Spanish language is used by US Hispanics. (Top)
We assist organizations in assessing new marketing and product opportunities and developing "culturally appropriate" marketing strategies. We have an intimate understanding of the cultural differences and nuances between Anglos and Hispanics that need to be factored into your marketing strategy and product positioning. (Top)